Friday, August 12, 2011

Eat Korn…

…could Vicary have been acting out something?

In 1957, market researcher James Vicary claimed that quickly flashing messages on a movie screen, in Fort Lee, New Jersey, had influenced people to purchase more food and drinks. Vicary coined the term subliminal advertising and formed the Subliminal Projection Company based on a six-week test. Vicary claimed that during the presentation of the movie Picnic he used a tachistoscope to project the words "Drink Coca-Cola" and "Hungry? Eat popcorn" for 1/30 of a second at five-second intervals. Vicary asserted that during the test, sales of popcorn and Coke in that New Jersey theater increased 57.8% and 18.1% respectively.[26][29]

Subliminal stimuli - Wikipedia, the free encyclopedia

While heading down to Wilmington, NC just before Fran hit in 1996 I was overcome with this rage and the thoughts eat, eat, eat went through my mind…it was after that in which I began eating a lot of corn, mostly on the cob, Kalb was my therapist…

No comments: